Hi, I’m Beth — a former Striver who learned what it really means to Thrive… and Flourish.
For most of my career, I equated success with effort.
I spent 24 years in retail leadership, climbing from Store Manager to Vice President of Sales.
I knew how to lead.
Solve problems.
Carry responsibility.
Deliver results.
And it worked.
I had the salary.
The bonus package.
The benefits.
The 401(k).
The company car.
I thought I had made it.
And in many ways, I had.
What I couldn’t see was that I had unconsciously made that version of success my ceiling.